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How Credit Card Companies Get People To Acquire
Customers?
The topic for this week’s article was just not
cooking up in my mind. Or it was just that I
wanted to go about it slowly. I kept thinking
but could not make up my mind. Suddenly
something happened which you may call as an
instinct of a writer or lady luck must have been
pleased with me. I received a call from a credit
card member bank
A woman was on the other side. She informed me
that my request for a credit card has been
confirmed and that they were going to process
it. But before they could do so, certain queries
were to be cleared from my side.
It is but expected that when someone calls for
by credit card, it is only logical that
questions would follow. But all this was not
necessary in my case. I have not applied for a
credit card in recent years, not even to buy a
cup or even a basketball free with my favorite
team baseball relief on top.
I told the woman that I had not sought any
credit card.
And it was the truth, of course, because I am
not like a politician who lies to someone on the
other side of the phone.
Now it was an overwhelming response towards me.
I am more often than not flattered when people
recommend me for something, even when I
recommended offer to give my seat on a bus or
someone to drop me a line. But in this case I
was sure I needed more information.
Who recommended me? I asked.
It was a matter momentarily articulated so that
it could only produce a diminutive and specific
answer.
“Umm” she said. Well, we thought you might be a
good pick.
I can understand that I can be considered a good
pick for a university, or even a striped
sweater. But exactly does it mean to be a good
pick for a credit card? This sure does mean that
I desire of having certain goals but it is not
necessary that I should go about striving to
achieve these goals in order to live. I have
preferred this article not because of being
deficient in other issues but to alert credit
card companies to such calls and their subject.
Try the following ways:
1. The executives are advised not to tell a
person that the credit card is being processed
because he is a good pick unless he has already
tried using it. Unless the person has already
used it up to a point when the credit card is
probably outside stretched and it no longer
facilitates any transaction. However, neither
one nor the other is an ode to the logic of
telemarketing.
2. In order to convince the person, you can take
up new methods such as using a known name that
has already recommended another person. If your
creativity is no longer working, just try using
the name “Jason A. Credit Card”. This may seem
incredibly wrong, but the level of false
sincerity implicit in this call will never
surpass the level of fakeness.
3. Try to be a little snappy by saying that your
company decided to sanction the credit card
instead of saying that he or she requested a
credit card but apparently realize that it has
not been able to pass off. This not only defers
the professionalism of the phone call, but also
is to the liking of everyone. And some of us
even are in the liking of the credit.
All these above conditions will cause dwindle in
sales techniques. I guess that is why they do
not do so
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